Dean Rieck, author of the brilliant ProCopyTips newsletter, today featured my ‘Dear Client‘ piece. I am stoked beyond words. And I think my article is pretty funny. So if you can take a joke and you’re not going to plague me with hate mail or mistakenly think this letter had you in mind (it doesn’t), [...]
This piece, written in letter format and titled ‘Why I don’t write copy on spec’ originally appeared on www.marketingweb.co.za. But here it is again, for your edification and/or permitted professional use. Enjoy. *** They ask for it often: A quick paragraph. A small logo. Some web design ideas. A photo or two. On spec, so [...]
Welcome to the first piece of a two-part article that’s been begging to be written. Part I covers how to ask veteran or ‘expert’ freelancers for advice (while Part II will address how to give it yourself when asked for it, so that everyone’s happy, well informed and clear on the next steps). Enjoy it. [...]
This, my Freelancentral column, started with a swinging stable door and you, the horse, escaping into your freelance life. It’s covered different types of clients, the fine line of the call of duty, freelance admin – and a few things in between. But this… This is a story with a moral. Call it an idiom; [...]
So, this is a bit belated, but there you go. (The World Cup got in the way. Blame Fifa.) I’m chuffed not only to be a Gauteng representative on the Executive Committee of the Southern African Freelancers’ Association (Safrea), but also to be heading up the organisation’s Training and Mentoring portfolio (such as it currently [...]
